SEO & SEM
Ever wondered why you are actually not selling through you online store? First reason probably is that you are not getting enough visitors. The conversation rate (number of people buying with regards to the total number of people visiting your site) is less about 1%. If you are only looking at Ireland for example this is quite hard to achieve taking the population and online shoppers into consideration.As for everything there is no general quick fix. Bringing more visitors to you website or Online Shop requires some analysis to determine the most appropriate approach in terms of SEO and SEM. Even with the right strategy implemented it can take up to 12 month before you will actually see some results – remember you are the new one competing against well established sites. We can offer you a bespoke service leveraging our experiences in this field (you may want to check some out some of our own sites in terms of pagepank and traffic) encompassing on and offsite optimisation as well tying it back to whatever traditional marketing you are doing. We highly recommended that you talk to us get an understanding of what is involve in SEO and SEM. Also be aware there quite a number of companies and individual out there offering this server and with everything there are good one offering value and expertise for money but there are also quite a few chancers which have even contacted ourselves.
You might not be aware but you could be lose out on up to 80% of your potential customer base. A whopping 4 in 5 customers use internet search engines such as Google, Yahoo! and Bing as their first point of reference when looking for products, services and information online. If your website is not one of those that come up top on search engines, then you greatly reduce the chance of getting clicked on by visitors and potential customers.
What can you do to increase your chances?
There are various strategies available to help you build your website’s ranking on search engines such as use of relevant keywords, fixing broken links, and of course link building. BUT not all might apply to your needs or circumstances as already outlined above. Talk to us and we can at least guarantee the following.
- Get your website listed on all top search engines
- Increase traffic to your site
- Rank your website higher on search engines
- Generate awareness of your business